Dough & dusk

The Dough

The Dough reimagines a century-old bakery, blending heritage with modern simplicity to create a timeless brand experience.

Through strategic brand positioning and visual identity design, I crafted a look that balances nostalgia and innovation. Earthy tones, clean lines, and subtle details build a brand that feels both familiar and fresh, while the refined logo captures the spirit of traditional craftsmanship with a sleek, contemporary edge.

The result:

• Stronger brand recognition and emotional connection.

• Clear storytelling rooted in authenticity and craft.

• Modern visual identity supporting long-term growth.

This project is about more than aesthetics, it’s a story of warmth, quality, and lasting elegance, designed to elevate the customer experience and position The Dough for future success.